Rachel Fish Curtis joined Duke Athletics in 2001 and serves as Assistant Athletic Director for Athletics Facilities Branding and Director of the Basketball Legacy Fund.
Curtis is responsible for strategic design and environmental branding for all Athletics facilities, working closely with coaches and sports administrators to build the individual sport identities while implementing the overall Duke brand. In her current role, Curtis leverages her design and branding expertise in supervising athletic facility planning, design, and execution for all twenty-seven of Duke’s intercollegiate sports programs.
As Director of the Legacy Fund, Curtis works closely with the over 40 active partners who support the men’s basketball program. The Legacy Fund has fully endowed men’s basketball scholarships as well as coaching salaries. In addition, the fund provides capital funding for facilities and additional program needs.
Curtis’s responsibilities also include supervision of initiatives and special projects related to Men’s Basketball, including the annual K Academy.
Curtis received her Bachelor’s Degree (English) from Duke University in 1996.
A native of North Carolina, Curtis lives in Durham with her husband, David Curtis, and their three children - Ben, Sophie, and Tilly.