|Position:||Content Development Specialist|
Selena Castillo joined the Duke Athletics staff in October of 2017 and serves as the Content Development Specialist for the Duke women’s basketball program. Castillo’s responsibilities include working with staff to develop social media branding and an aesthetics plan for each season, create and execute creative video and graphic concepts, managing women’s basketball social media accounts and producing recruiting videos and graphics.
Before coming to Duke, Castillo spent two years as a graphic designer at Tampa Bay Sports Commission (TBSC), a non-profit organization that seeks to create social and economic benefits to the Tampa Bay region by bidding on and hosting sporting and entertainment events. Through her work with TBSC, Castillo has been involved in events such as the 2015 NCAA Women’s Final Four, 2016 NCAA Men’s Frozen Four and the 2017 College Football Playoff National Championship, as well as participated in the planning process for future events such as Super Bowl LV and the 2022 NCAA March Madness first and second rounds.
Concurrently with her time at Tampa Bay Sports Commission, Castillo gained creative design work experience while working with Event Development Institute, a full-service marketing and event agency that focuses on developing new and previously existing events all across the united states.
A 2014 graduate of Emory University, Castillo was a four-year letter winner for the Emory women’s basketball team. She helped guide the Eagles to their first UAA Conference Championship in program history in 2012-13. Castillo graduated as the all-time Emory leader with 229 steals while her 83 and 80 theft campaigns in 2013-14 and 2012-13, respectively, marked the top two seasonal record places in program history.
A native of Tampa, Fla., Castillo graduated from Emory in 2014 with a bachelor of arts degree in Middle Eastern Studies and Arabic.