DURHAM – Duke will once again team up with Curing Kids Cancer as part of its 'First and Gold' campaign during Saturday's home game against Kansas.
The 'First and Gold' campaign is a collaboration with Curing Kids Cancer led by collegiate football teams to spread the word that September is National Childhood Cancer Awareness Month. At Duke during the Kansas contest, the Blue Devils will have CuringKidsCancer.org helmet decals. Duke is one of six teams participating in the collaboration this month.Â
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Children's cancer patients, survivors and their families have been invited to be guests during the game and be recognized on the field.
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"In the nine years of our "First and Gold" campaign, college football teams have really helped raise awareness of the desperate need for funding for childhood cancer research," said Grainne Owen, Curing Kids Cancer co-founder and president. "That awareness is helping to raise more funds that are making the difference between a child surviving or not. Bottom line – more children are being saved. And that's inspirational!"
Duke is also honoring healthcare workers on Saturday with Healthcare Appreciation Day. The contributions that our healthcare community make day-in and day-out, especially over the last 18 months are unparalleled. Please click HERE to read more.
About Curing Kids Cancer:
Grainne and Clay Owen founded Curing Kids Cancer, a 501(c)3 nonprofit devoted to funding cutting edge pediatric cancer therapies, after they lost their son, Killian, to leukemia in 2003 when he was nine years old. Since it was founded in 2005, Curing Kids Cancer has raised more than $20 million to fund new childhood cancer treatments and pediatric cancer research. Targeted therapies offer great hope in providing better cures for childhood cancer with fewer side effects. Please visit curingkidscancer.org to learn more.